16-year-old Benjamin Lasnier, form Denmark, was one of the first boys to use Instagram to become famous several years ago when the then pre-teen began posting daily selfies to his account. His mother figured out something was going on when he started getting mobbed in public. Soon after he began to monetize, selling merchandise, and briefly launching a website offering exclusive content for a small monthly fee. Then, even though he hadn't previously demonstrated any talent besides being cute on camera, which he's very good at, he suddenly announced that he was a singer, and Sony signed him to a record deal. Not to be too critical, but to my jaded ears, his first attempts sounded a bit like a chipmunk on speed, played at 78 rpm. After years of development, Benjamin released his first single earlier this year. It is bubblegum pop at its gummiest, not that that's necessarily a bad thing, but the chipmunk comparison still applies. A second single is expected to drop soon.